HEY Y'ALL
I’m a southern gent with a midwestern accent and I love making things that make people feel all the things—funny, sad and or mad.
A seasoned marketing professional and leader with two decades of experience in marketing and advertising, I’ve held various roles such as Director of Creative Development, Group Creative Director, Creative Director and copywriter over the course of my career. This diverse background has provided me with a unique perspective on building successful award winning brands and businesses.
I firmly believe in the transformative power of organizational culture in establishing a consistently high-performing company. As a leader, I place a strong emphasis on empathy and transparency. I strive to create an environment where my team members feel comfortable expressing their thoughts openly, knowing that they will receive support not only in their successes but also in their setbacks.
I specialize in influencing people to buy stuff and do things they may or may not want to buy or do with strategic brand development and creative storytelling—and also with a positive, collaborative attitude.
I am energized by leading creative agencies, creative teams and creative individuals, where working together we craft effective work that we love, clients love and consumers love. #allthelove
I've worked with brands (B2C and B2B) that had 2-nickels in their pocket and brands that had hundreds of millions of dollars stashed in their sock drawer. I’ve seen eye-to-eye with Fortune 500 companies and local mom & pop brands—and it was an honor to work with each and every single one of them.
I have a decent looking family that I love dearly. I'm an Aries, swinger of golf clubs, steering wheel drummer, lifter of weights and a sucker for super soft t-shirts.
Thanks for taking the time out of your busy day to Internet stalk me. If you like what you see and would like to chat, do as the kids say and hit me up. I'm available to talk 24/7 – except for when showering.
HITTING THE BOOKS
The University of Georgia • BA Journalism
The Creative Circus • Copywriting
RESUME
Please click the LinkedIn icon at the bottom right of this page to view my work history.
TEACH. MENTOR. JUDGE.
The Creative Circus — Instructor, Student Show Judge, Forum Guest Speaker
The University of Alabama Minerva Program — Student Mentor
American Advertising Federation — Judge
SHINY SHELF ORNAMENTS & PRESS
Clio Awards
AdAge Creativity (Editor’s Pick)
Communication Arts
Lürzer's Archive
American Advertising Awards (ADDYS)
AIGA
Graphis Gold (Poster Annual)
Ads of the World
Adweek
Fast Company
Devour
Bon Appétit
Le Book
moderncopywriter.com
Several small and easily breakable youth sports trophies
BRANDS I'VE HELD HANDS WITH
Clients have included: Guinness, Crown Royal, Smirnoff, George Dickel, Spire Natural Gas, Mercedes Benz, Tiffin Motorhomes, Bill-E’s Bacon, Logan's Roadhouse, Valvoline, Mizuno, Interface, Aflac, Cheez-It, Coca-Cola, Atlanta Hawks, Atlanta United FC, Sprite, Southern Company, Verizon, Nike, Wells Fargo, Holiday Inn, Delta, AT&T, United Airlines, P&G, ASUS Intel, Crayola, Toyota, The History Channel, Coke Zero, The University of Alabama, Checkers & Rally's, Butcher & Bee, Bauer Hockey, Boars Head, Lowe's, Zatarain's, New Orleans Saints, Luzianne, Fazoli's, The United Methodist Church, Ebonite Bowling, BlackBerry, USL Birmingham Legion Football Club, Go Build Alabama
3-2-1 CONTACT
678-313-8484
corbinideas@gmail.com
MUGSHOT
I took this seriously-serious looking picture very seriously.
Talking Creative Shop
I had the pleasure of being able to speak at my creative alma mater, The Creative Circus, where after I finished my inspirational rant, I was invited by the amazingly human Dan Balser to spit shop on his advertising podcast named Don’t Get Me Started. We danced. We cried. We laughed. And we had a really, really, really good time. Take a listen by clicking the play button on the audio file below. Thanks.
